CATEGORY :

SOCIAL MEDIAL MARKETING, PERFORMANCE MARKETING

the social lions portfolio for artium academy

Artium Academy

Artium Academy is a trailblazer in online music education, redefining how music is taught and experienced. With a curriculum designed by industry icons like Ananth Vaidyanathan, Shubha Mugdal, and Sonu Nigam, Artium Academy delivers personalized learning experiences through a proprietary platform. The academy’s mission is to make music education accessible, engaging, and transformative for students worldwide.

As a newcomer in the competitive market of online education, Artium Academy sought to build brand awareness and establish its presence on digital platforms. The primary objectives included increasing bookings for free trial singing classes, improving website traffic through SEO optimizations, and enhancing the overall user journey on their digital channels. Artium Academy needed a robust strategy to attract, engage, and convert potential students while standing out as a leader in online music education.

The Social Lions developed and executed a comprehensive digital marketing strategy tailored to Artium Academy’s unique needs. Paid marketing campaigns were launched on Facebook, Google, and Instagram, targeting specific demographics to drive demo session bookings.

A social media strategy was crafted to blend trending topics with informative content, boosting engagement and impressions. High-quality videos were produced to showcase Artium Academy’s offerings, highlighting sessions, instructors, and courses to attract potential students.

To improve website performance, a detailed SEO audit and competitor analysis were conducted, followed by keyword optimization and enhanced user experience strategies. These efforts collectively elevated Artium Academy’s digital presence and consumer journey.

The digital marketing strategy delivered remarkable results for Artium Academy, significantly enhancing its online presence. Instagram followers saw substantial growth, leading to higher engagement and impressions across social media platforms. Paid marketing campaigns successfully increased brand awareness, demo session bookings, and conversions, positioning the academy on a steady trajectory of continued growth. Website traffic and visibility improved due to the SEO audit and optimization efforts, further supporting the academy’s goals.

The Social Lions team has been instrumental in amplifying our digital footprint. Their strategic approach and creative content have significantly boosted our engagement and conversions. We are thrilled with the results and look forward to continued collaboration.

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