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the social lions portfolio for Bollywood Film Equipments

Bollywood Film Equipments

Pioneers in Film Equipment Manufacturing

Bollywood Film Equipments, founded in 1998 by Mr. Rajesh Mugullu, is a leading crane manufacturer with headquarters in Mumbai and branches across cities like Hyderabad, Pune, Chennai, Bangalore, Kolkata, Doha, Dubai, and more. The company is known for being a comprehensive solution provider for global customers, emphasizing complete customer satisfaction.

Establishing an Online Presence in the Digital Era

Despite its success, Bollywood Film Equipments faced the challenge of not being active online, which was a significant drawback in the digitalization era. The need was to establish a platform for better connectivity, networking, and communication with a broader audience, and to build and maintain a reliable name in the digital community.

Creating a Strong Digital Identity and Audience Connection

The primary goal was to develop a robust digital presence for Bollywood Film Equipments and enhance their networking and communication capabilities with customers and industry peers.

Comprehensive Research and Creative Social Media Strategy
  • Industry Research: Conducted thorough research on competitors and the industry to inform the digital strategy.
  • Social Media Engagement: Developed and implemented a social media strategy, creating engaging content and videos for platforms like Facebook and Instagram.
  • Industry Networking: Connected with relevant accounts and groups in the film industry to foster interactions and extend reach.
  •  
Effective Social Media Marketing and Networking
  • Creative Content Creation: Curated creative posts and videos with aligned communication for social media channels.
  • Enhanced Connectivity: Improved networking and connectivity with industry professionals and potential customers.
  • Organic Growth Strategy: Focused on organic growth on social media platforms over time.
  •  
Significant Social Media Growth and Brand Recognition
  • Impressive Social Media Metrics: Achieved an 800% increase in likes (19K) on the Facebook page and a 300% increase in Instagram followers within just four months.
  • Trend-Responsive Approach: Maintained alignment with industry trends and updates, enhancing brand reputation on social media.
  •  
Benefits and Key Takeaways
  • Expanded Digital Footprint: Established a strong digital presence and identity for Bollywood Film Equipments.
  • Enhanced Industry Engagement: Improved engagement with the film industry community and potential customers.
  • Reputation Management: Successfully built and maintained a positive reputation in the digital community.
  •  
  • Increased Online Visibility: Enhanced online presence, reaching a wider audience effectively.
  • Insights into Social Media Marketing: Gained valuable insights into effective social media strategies and meaningful audience engagement.
Bollywood Film Equipments’ Digital Transformation

Our strategic approach in social media marketing enabled Bollywood Film Equipments to successfully transition into the digital realm, significantly enhancing their online presence and connectivity with the industry. The company is now well-positioned to continue its growth and maintain its status as a leading provider in the film equipment sector.

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digital@thesociallions.in

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