Beyond Social Media: Where Should Brands Invest Next?
Social media has undeniably become the backbone of digital marketing strategies. However, as we progress further into 2025, brands need to recognize that social media,
Outdated Branding is Costing Your Hotel Customers!
In today’s fast-paced, digitally driven world, a hotel’s branding extends far beyond just a logo or a signboard. Especially for hotels and restaurants in vibrant
10 things people get wrong about Social Media
“So you handle Social Media! Your job must be easy, right?” No! Social media isn’t what it was a decade ago. It is now a
Understanding the Google Ads Auction process & Why Ad Rank Is Important
Every day, Google receives 3.5 billion queries, and 84 percent of individuals use Google at least three times each day to look for information. When
Microsoft set to shut down Internet Explorer after 27 years.
It’s time to bid adieu to the browser that has been infamous for its speed yet remembered and used by the netizens for the longest
Is it worth it to advertise on LinkedIn?
If you’ve ever tried running ads on LinkedIn, you’ll know that they’re generally more expensive per click and per 1000 impressions (CPM) than Google Ads