The Rise of Nano-Influencers: Why Brands Are Betting on Small Voices for Big Reach
In a world dominated by influencer marketing, the new trend is clear: small voices are making a big impact. Nano-influencers are individuals with followings ranging from 1,000 to 10,000. They are quickly becoming one of the most valuable assets for brands. While their reach might be smaller compared to mega influencers, their in
Celebrating 6 Years of Grit, Growth and Great Work
https://thesociallions.in/wp-content/uploads/2025/06/TSL-Anniversary-2.mp4 In 2019, The Social Lions was just an idea – a vision to create bold, innovative marketing that breaks the mold. Six years later, we’ve grown into one of India’s most dynamic creative agencies, shaping brand stories and driving real results. As
What Agencies Actually Want From Clients in 2025
In today’s dynamic marketing landscape, especially in rapidly evolving industries, the client-agency relationship has undergone significant transformations. With the onset of new tools, changing market dynamics, and customer behaviors, successful collaborations between agencies and clients demand more than mere transaction