Case Study
Bollywood Film Equipments

About the Client

Bollywood Film Equipments is one of the leading crane manufacturers, established in 1998 and founded by Mr. Rajesh Mugullu. Their main headquarter is in Mumbai, and also have branches in other cities like Hyderabad, Pune, Chennai, Bangalore, Kolkata, Doha, Dubai, etc. It’s a one-stop solution for all customers across the globe and also believes in complete customer satisfaction from the very beginning. 

Their Challenges

In the era of digitalization, it is essential for every small to big organization to take their business into the digital world. 

Even though the main objective of Bollywood Film Equipments has always been keeping up with the latest trends but their business not being online was a shred of a drawback. Because of the lack of communication with customers, social media was the easiest way and only platform to connect with each individual. Hence, they needed a platform for better connectivity, networking, and communication with larger audiences. They primarily wanted to build a reliable name for their audience in the digital community and then to maintain their reputation. 

Our endeavor, manner of functioning, accepting the challenge, and out of the box job is one of the reasons behind them choosing us instead of any other agency.

Our Solutions

Consequently, when we started working with Bollywood Film Equipments, detailed research about their competitors in the industry and also on other websites was conducted. The outcomes gave us different ideas that were pitched to our clients. Later, with their approval, carefully curated creatives, and engaging videos with aligned communication were put out on different social media platforms such as Facebook, Instagram, etc.

We connected to other accounts or groups into the film industry to interact with people present in the Industry. Along with that, we provided name, product number, and all other basic details. This helped us to connect with a large audience in a short span of time.

We have been organically growing our business on Facebook, Instagram, over a period of time. 

Results

We managed their Digital Media effectively. Our continuous effort and creative ideas of posting on every platform resulted in 800% (19K) Likes on Facebook Page and 300% Follower increase on Instagram in around 4 months itself. We stayed tuned with all the trends and updates throughout which we manage to build a Good reputation over social media platforms.

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