CATEGORY :
Dr. Marwah’s Skin, Hair, and Cosmetic Centre is a leading dermatology clinic in Mumbai with over 37 years of expertise. With advanced facilities in Andheri and Oshiwara, the clinic has built a strong reputation for delivering high-quality aesthetic treatments and dermatological care.
Despite its established reputation through word-of-mouth, the clinic faced increasing competition in the digital space. The client wanted to transition into a strong online presence that matched its offline credibility. Key objectives included increasing online consultations, expanding reach beyond Mumbai, improving search visibility, and enhancing engagement across social media platforms. They also aimed to position themselves as a trusted authority in dermatology in the digital ecosystem while driving consistent patient inquiries.
The Social Lions implemented a comprehensive digital strategy to address Dr. Marwah’s Clinic’s challenges. Our approach included:
Website and SEO Optimization:
Regularly updated the clinic’s website with SEO-optimized blogs to enhance search rankings.
Introduced a teleconsultation portal to expand services nationwide.
Social Media and Content Marketing:
Executed a synchronized content strategy across social media channels, focusing on the clinic's treatments and expertise.Engaged audiences with contests and live sessions, leveraging influencer collaborations.
Performance Marketing:
Utilized Google and Facebook ads to generate leads and interact with a wider audience, focusing on the clinic's high-end treatments.
The results reflected significant growth across multiple digital channels. Dr. Gurjot Marwah’s personal social media presence grew by 60%, while the clinic’s overall social media accounts saw a 90% increase, indicating strong brand amplification. Lead generation improved substantially, with over 100 leads per treatment generated through paid campaigns within 4–6 months. The teleconsultation vertical experienced rapid adoption, with nearly all slots booked daily and a 200% increase in online consultations within three months. Additionally, the clinic achieved 1.1k% more views on Google My Business compared to competitors and secured first-page rankings for key search terms like “Dermatologist in Andheri.” These outcomes collectively established the clinic as a dominant digital player in the dermatology space while significantly expanding its patient base.
Dr. Marwah’s Clinic is extremely pleased with the digital transformation spearheaded by The Social Lions. Their strategic approach and execution have significantly boosted our online presence and patient engagement. We highly recommend their services." – Dr. Gurjot Marwah, Founder at Dr. Marwah's Clinic
Dr. Marwah’s Skin, Hair, and Cosmetic Centre in Mumbai stands as a pillar of aesthetic expertise in India. With 30 years of experience and state-of-the-art clinics in Andheri and Oshiwara, the clinic has set benchmarks in dermatological care and treatment innovations.
Dr. Marwah’s Skin, Hair, and Cosmetic Centre in Mumbai stands as a pillar of aesthetic expertise in India. With 30 years of experience and state-of-the-art clinics in Andheri and Oshiwara, the clinic has set benchmarks in dermatological care and treatment innovations.
