CATEGORY :

SMM, Website development

the social lions portfolio for Vidrule

Vidrule

Vidrule is a digital marketing organization with a specialization in digital campaigning, particularly in social media marketing campaigns on a global scale. With business operations based in the United Kingdom, they have a dedicated team to cover every time zone, ensuring comprehensive campaign management.

The primary challenge was twofold: firstly, managing the social media strategies and website revamp for two of Bollywood’s top celebrities; secondly, formulating a digital marketing plan for an upcoming movie and handling a corporate skill-building brand's social media and website from scratch.

The objectives included effectively portraying the unique personas of the celebrities, developing campaigns highlighting their work, and significantly growing their social media audience. For the corporate skill-building brand, the goal was to establish a strong social media presence and revamp the website to resonate with their target audience.

  • Celebrity Branding: Crafted distinct social media strategies for the male and female celebrities, portraying their personal and professional personas. Monitored their accounts 24/7 and engaged audiences with varied content.
  • Corporate Brand Development: Established the corporate brand’s social media presence with content targeting nationwide audiences.
  • Celebrity Social Media Management: Implemented campaigns aligned with the celebrities’ images, enhancing their digital presence and audience engagement.
  • Website Revamp and Movie Campaigns: Executed a total revamp of the production house's website and developed digital marketing plans for their upcoming movies.
  • Corporate Brand Growth: Created and managed social media accounts for the corporate brand, focusing on content that resonated with their audience. Revamped their website for enhanced user experience.
  • Celebrity Audience Growth: Achieved a 60% increase in the male celebrity’s social media audience and a 70% increase for the female celebrity.
  • Increased Media Coverage: Garnered extensive coverage from over 10 PR portals and media houses due to effective campaigns.
  • Corporate Brand Expansion: Grew the corporate brand’s social media presence by 80% within the first two months and successfully revamped its website.
  •  
  • Enhanced Celebrity Profiles: Significantly boosted the social media presence of the celebrities, aligning with their desired image.
  • Effective Corporate Branding: Established a robust online presence for the corporate brand, attracting a wider audience.
  • Strategic Content and Campaigns: Demonstrated the effectiveness of tailored content and campaigns in audience growth and brand development.

Vidrule's strategic approach in managing diverse clients led to substantial growth in digital presence and audience engagement. The collaboration underscores the power of tailored social media strategies and website development in achieving significant online success.

WEB DEVELOPMENT WEB DEVELOPMENT
WEB DEVELOPMENT WEB DEVELOPMENT

Get the best marketing tips &
strategies into your inbox!

mm