Understanding the Google Ads Auction process & Why Ad Rank Is Important
Every day, Google receives 3.5 billion queries, and 84 percent of individuals use Google at least three times each day to look for information. When a user enters a search query on Google, Google Advertisements conducts a brief auction to select which ads will appear for that question and where they should appear. Every time [&h
Top 4 Essential Google Tools for Digital Marketing
You have to admit one thing, whether you love Google or despise it. Google provides a plethora of free tools to use, with the added convenience of being able to access them all with a single login. Marketers, in particular, should use these tools to get the most out of their search engine and social […]
Google’s Featured Snippets: How To Get Your Content To Appear on Google search results
Consider when you last utilised a search engine to find a fast answer to one of life’s many questions. Do you really have to sift examine a lot of information to discover the answer? You could have found what it was you were searching for right at the top of the search engine results tab […]
What is Google’s Disapproved Ads Auditor tool?
Have you ever tried to run ads on Google and all of a sudden you get a notice that Google has disapproved of one of the ads that you were running? You would panic, Go through all the Violation terms of google policies and stress out on what actually went wrong. Just so you don’t […]
Most downloaded apps on mobile in 2021
Since 2022 is here, you may be interested in learning about the most addicting applications of 2021. The COVID-19 epidemic has had a significant influence on the year’s most popular applications. But marketing hasn’t stopped, and if you want to keep your mobile marketing efforts going, you need to know which applicat
Why google my business is an important aspect of your brand’s digital image and how to optimize the platform
Google My Business (GMB) is a free Google tool that assists business owners in managing their online presence across the search engine and its expanding portfolio of utilities. GMB listings are used by seasoned SEO professionals to leverage a location-based strategy. The first step toward local search success is to create a GMB