Lead generation entails more than just driving traffic to your website. It’s also about gathering information from them so that you can drive communication and convert casual visitors into loyal customers.
And, like any difficult task, lead generation necessitates the use of the proper tools–even for professional marketers.
That’s why, in this blog, we’ll provide our best picks for tools that will assist you in nailing every area of web-based lead generating.
You can select the tools that are best for your business, and you’ll soon be generating more leads and closing more sales.
But, before we get there, let’s make clear what you should look for in a lead generation tool.
What Should You Look for in a Lead Generation Tool?
A decent lead generating tool is software that helps you to get qualified leads without having to do a lot of coding yourself. As a result, usability is always important, and you should look for integration when communicating data between different programmes.
Here’s what we’ve found to be the most successful:
- Simple to Use: It is critical that not only is the software simple to use but that everyone in your organisation understands how to use it.
- Accessible from anywhere: The best lead generation solutions are cloud-based, which means you can access your lead generation campaigns and data from anywhere with an internet connection.
- Affordability: No one wants to spend money on something they aren’t sure will work for them, but you also don’t want to overspend on a solution that doesn’t provide you with all of the tools you require.
- Solid Support: You want to ensure that any problems you encounter are handled quickly and professionally.
- Identifies Your Ideal Audience: This is just as important and sometimes it’s worth highlighting separately.
Below are 5 tools you could use to help you to generate more leads:
Airborne is one of the most effective sales interaction platforms, because of its action-packed features that boost team productivity and efficiency.
- Quickly generates lead reports.
- Benefits from a throttled sending system.
- Allows for random intervals of sending.
- All of your sales demands may be met on one platform.
- Allows you to customise your outreach across all platforms.
- To investigate lead verification, highly effective email deliverability methods are available.
- Allows numerous email addresses to be verified in a single sequence.
Hunter has always been a professional B2B lead generation software that allows companies to easily access their leads’ email addresses. Some of the most major advantages of using this tool are as follows:
- Simply enter the name of the person and the company for which you want to generate an email address into this simple tool.
- It also allows you to search through an entire company’s address database.
- This lead generation platform will handle the first 100 email search requests for free.
It is one of the most well-known and effective lead generation tools. It can handle all lead-related inquiries for nearly all marketing agencies.
- It has CRM platforms that are multi-integrated.
- Schedule contacts, blog posts, landing pages, new lead searches, and much more in real-time.
- A highly customizable and user-friendly service.
- Directly create personalised ads on the active network.
- At each stage, it provides excellent tools for driving results.
- Analytics and reporting are built in to keep track of everything.
- Lead generation is possible with HubSpot CRM, HubSpot Sales, and HubSpot Marketing.
The Zapier product is a user-friendly platform for generating sales leads that work on an action-by-reaction basis. As a result, any activity performed on this tool will trigger an automatic reaction requiring the completion of another action.
- This solution integrates corporate apps in order to automate mundane operations.
- Allows you to register any event with a date, and the application will send out emails to the leads automatically.
- On lead generation, it guarantees 99.9% uptime.
- This B2B technology encrypts data in the most secure manner imaginable.
- Over 30,000 app integrations provide excellent app support.
- Ready-to-use Zap templates that are incredibly engaging and unique.
Leadpages is the best landing page builder on the internet. It is a genuine B2B lead generation tool that includes the following features:
- This page’s layout is very well-designed for easy navigation and automated lead generation.
- The drag-and-drop builder allows you to drag the names of the leads into the search bar, which generates email addresses.
- It enables you to create A/B tested conversion-optimized pages. It gathers information about the leads who visit them.
- It offers lead-generating templates.
The above-mentioned lead generation software will assist you in populating your list with verified leads. Conversions will quickly begin to rise, and sales will follow suit. These lead automation tools serve as a link between marketing communication and salesforce efficiency. With these tried-and-true tools, you can expand your lead list in very simple yet cost-effective ways, and without any hassles.
Contact The Social Lions to learn more about how to generate leads. We are a digital marketing agency dedicated to getting your brand in front of as many people as possible.