5 ways to conduct market research using social media
Market research in social media refers to the process of gathering quantitative and/or qualitative data from social media platforms in order to better understand social, consumer, or market trends. Every social media market research campaign should have a specific goal in mind: Do you need market research for your brand, product
Trends in Social Media Usage Over the Last Decade and Where Things Are Headed Now
Since its inception in 1996, half of the world’s 7.7 billion people has been infiltrated by social media. The number of social network platforms in July 2021 has almost quadrupled over the last decade, from 970 million in 2010 to 4,48 billion users. However, the phenomenal adoption on platforms by new users year after year
How to Strengthen Agency-Client Relationships
The agency model is notorious for its rapid pace. When you combine that with the lightning-fast pace of social media, you have a near-endless to-do list. It takes time to plan, publish, report, and optimise. When regular client communications are thrown into the mix, it can feel impossible to take a step back and evaluate [&hell
The 7 Best Social Media Platforms to Market your Business in 2021
Marketing is evolving at the most rapid pace imaginable! Marketing technology has captured everyone’s attention with its capabilities and scalability, from traditional marketing concepts to digital ones, and now the emergence of Artificial Intelligence in marketing and advertising. As the pandemic struck the world last yea
Top 6 Trends in Social Media Marketing in 2021
I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Social media marketing is evolving and how! Today, social media has become the most important platform for every small as well as large-scale busine
How to get verified on Instagram – the essential steps
How to get verified on Instagram – the essential steps Validation is something we all seek. When it comes to brands and entities on social media, verification is the most common type of validation. It’s all about getting that desired blue checkmark, to be more explicit. Verification on Instagram shows that you have c
How blockchains and cryptocurrencies have shaped up the digital market so far in 2021
What is cryptocurrency? A cryptocurrency or crypto may be a binary data designed to serve as a medium of exchange for individual coin ownership records which are stored during a ledger that exists in the form of a computerised database and employs strong cryptography to secure transaction records, control the creation of additio
Unbreakable relationships with your customers
It is stated that “acquiring a new client costs 6–7 times more than keeping an existing one.” Social media marketing isn’t only about catering to your audience’s requirements and offering answers through a specific product or service. It’s also about establishing a solid and long-term relationship with yo
LinkedIn – more than just a business app
LinkedIn is a platform that over 30 million businesses utilise for a number of reasons, including the fact that it is the most popular social network for recruiting and hiring top talent. Job searchers, hiring managers, sales teams, and customers all call it home. LinkedIn marketing is getting more popular as a tool for business
Top Free & Paid Instagram Analytics Apps You Need in 2021
It’s not enough to have an Instagram business account; you also need the appropriate tools to make the most of your Instagram presence. Because consumers like learning about businesses and other people, it’s critical that you use Instagram for your own business. You’ll never know if you might be doing more to e