How to find content inspiration for your social media strategy?
Creating new and compelling content for your social strategy might feel like an uphill struggle some days. It’s a surprise there’s any time left for content inspiration between publishing, connecting with your community, evaluating data, and responding to stakeholders. If you’re having trouble connecting with y
What is the new Facebook metaverse and why does Facebook aim to rebrand itself?
Facebook, the most well-known social media platform, is proposing a rebranding. According to The Verge, a US technology news website, Facebook’s Founder and CEO, Mark Zuckerberg, wanted to address the name change during a business event, although it might be disclosed sooner. Facebook is back in its old fast-paced mode her
Why Google UTM Builder Is Important For Marketers And How It Helps In Measuring Success
You’ve got your campaign set up and ready to go; now you just need to figure out how you’ll measure its performance. How will you tell whether your website’s traffic is purchased or organic? Is email a better revenue-generating channel than social media? Which version of the same ad is the most successful if you
How Nostalgia Marketing Aims To Help Brands And Marketers With Their Social Media Advertising Campaigns?
Building brand trust and authority is always a difficult process that necessitates excellent marketing and promotion. With so many options on the market, customers want to make sure they choose the right brands. When it comes to promoting a brand, there are numerous strategies that can be used to create an effective and powerful
Why is competitor analysis important before starting a new business?
There are an incredible amount of businesses nowadays. They are all striving for success, but only a small percentage of them will achieve it. According to certain estimates, more than half of all businesses fail within the first few years. One of the most prevalent causes is competition negotiation. It is quite unusual to find
Is there a best time to post content on social media?
Throughout 2020 and 2021, social media grew more vital than ever as a tool for individuals to retain an immediate connection, discover new trends and interests and remain current on popular events. To succeed in an unexpectedly quick digital revolution, brands had to pivot, and social marketers had to fight fatigue as the numb
How having an app in 2021 for businesses can help them boost their sales?
The use of mobile apps has surged all around the world in the last decade. There are approximately 3.5 billion smartphone users worldwide that were recorded in 2020, with an estimated 1.4 billion smartphones sold in that year alone. As a result, the majority of large companies and businesses have raised their need for mobile [&h
Post on Instagram from your desktop
Instagram has officially announced that starting October 21st, the desktop version of the site will have image and video uploading functionality, giving social media managers and content creators a more centralised way to manage their IG presence. At this time, the process, which will facilitate the posting of photos and videos
6 Client Retention Strategies To Help Your Agency Grow
What is Customer Retention? Simply put, customer retention is the act of deterring customers from defecting to another company or the actions taken by a company to encourage customers to remain. Most businesses place a greater emphasis on new customer acquisition than on customer retention. In fact, approximately 44 per cent of
Selling on Instagram: Everything you need to know
Instagram is currently booming for brands. However, selling on Instagram is more complicated than simply posting product photos and declaring it a marketing day. You’ll need a strategy if you want to convert your fans and followers into paying customers. What exactly does it mean to “sell” on Instagram? Instagr