New updates on Instagram in October 2021
Instagram never ceases to amaze us. While the rest of the world struggles to remain resilient in these difficult economic times, it is wonderful to watch how Instagram is swiftly creating new features and capabilities to address major business challenges and assist users in supporting their favourite companies. Keeping up with w
Do hashtags still work on social media platforms?
We’re all high thanks to the hashtag craze. But, are you utilising hashtags correctly? Do they still work? Many questions remain when discussing how hashtags operate on social media platforms, and it’s hard to address everything in a single blog post. We want to conduct a thorough dive into each platform eventually,
5 tools that can help in generating more leads
Lead generation entails more than just driving traffic to your website. It’s also about gathering information from them so that you can drive communication and convert casual visitors into loyal customers. And, like any difficult task, lead generation necessitates the use of the proper tools–even for professional markete
Why Video marketing is the best content that sells in today’s time
It’s simple to understand why video is so popular these days: it’s an easy-to-digest format that offers our eyes a break from the overload of written information available online. This might explain why the globe watches a billion hours of social video on YouTube every day. Those of you who are considering a career i
Is Influencer Marketing still giving maximum ROI?
What is ROI? Return on Investment calculates the amount of money invested and the amount of profit or loss earned. ROI (Return on Investment) is commonly represented as a percentage when analysing an organization’s profit or the earnings of various assets. In layman’s terms, Return on Investment measures what you get
5 ways to conduct market research using social media
Market research in social media refers to the process of gathering quantitative and/or qualitative data from social media platforms in order to better understand social, consumer, or market trends. Every social media market research campaign should have a specific goal in mind: Do you need market research for your brand, product
Trends in Social Media Usage Over the Last Decade and Where Things Are Headed Now
Since its inception in 1996, half of the world’s 7.7 billion people has been infiltrated by social media. The number of social network platforms in July 2021 has almost quadrupled over the last decade, from 970 million in 2010 to 4,48 billion users. However, the phenomenal adoption on platforms by new users year after year
How to Strengthen Agency-Client Relationships
The agency model is notorious for its rapid pace. When you combine that with the lightning-fast pace of social media, you have a near-endless to-do list. It takes time to plan, publish, report, and optimise. When regular client communications are thrown into the mix, it can feel impossible to take a step back and evaluate [&hell
Top Digital Marketing Platforms From Around The World To Help You Change Your Game in 2021
Marketing is evolving at a breakneck pace that no one could have predicted. It is expected to evolve over time as technology has advanced significantly in comparison to previous eras. Marketing technology has always astounded us with its capability and scalability, from traditional marketing concepts to digital ones, and now the