The importance of brand identity for businesses in 2021
Every firm has a brand identity that determines how the organisation is perceived in the public eye. Consider brand identity to be an outgrowth of a company’s ideals. Businesses that provide a consistent and real brand identity will gain customer loyalty and stand out in a sea of competition. Continue reading to learn how
Netflix Releases Mobile Games For Android (iOS upcoming)
Netflix has recently released a collection of games for Android and iOS in the hopes of expanding its gaming business. Earlier this week, Netflix launched mobile games on its platform. The games are currently only available for Android users, but iOS compatibility is “on the way,” according to the company. Netflix cl
What is the new Facebook metaverse and why does Facebook aim to rebrand itself?
Facebook, the most well-known social media platform, is proposing a rebranding. According to The Verge, a US technology news website, Facebook’s Founder and CEO, Mark Zuckerberg, wanted to address the name change during a business event, although it might be disclosed sooner. Facebook is back in its old fast-paced mode her
Is there a best time to post content on social media?
Throughout 2020 and 2021, social media grew more vital than ever as a tool for individuals to retain an immediate connection, discover new trends and interests and remain current on popular events. To succeed in an unexpectedly quick digital revolution, brands had to pivot, and social marketers had to fight fatigue as the numb
5 ways to conduct market research using social media
Market research in social media refers to the process of gathering quantitative and/or qualitative data from social media platforms in order to better understand social, consumer, or market trends. Every social media market research campaign should have a specific goal in mind: Do you need market research for your brand, product
Trends in Social Media Usage Over the Last Decade and Where Things Are Headed Now
Since its inception in 1996, half of the world’s 7.7 billion people has been infiltrated by social media. The number of social network platforms in July 2021 has almost quadrupled over the last decade, from 970 million in 2010 to 4,48 billion users. However, the phenomenal adoption on platforms by new users year after year
The 7 Best Social Media Platforms to Market your Business in 2021
Marketing is evolving at the most rapid pace imaginable! Marketing technology has captured everyone’s attention with its capabilities and scalability, from traditional marketing concepts to digital ones, and now the emergence of Artificial Intelligence in marketing and advertising. As the pandemic struck the world last yea